The Executive Secretary/CEO, National Institute for Cultural Orientation (NICO), Otunba Biodun Ajiboye has described the total concept of Rio de Janeiro Carnival as one that is predicated on Yoruba culture, which he said if properly harnessed and rejuvenated, can generate huge income revenue for the country in the same manner […]
Yoruba culture
The Nigerian Government has applauded Brazil for its outstanding and creative presentation of Yoruba culture during the just-concluded 2025 Rio Carnival, which drew 8 million tourists and generated a staggering $1.2 billion in revenue. Executive Secretary/CEO, National Institute for Cultural Orientation (NICO), Otunba Biodun Ajiboye says Brazil’s commitment to promoting […]
