NIGCOMSAT Reports 35% Surge in Nigeria’s Digital Broadcast Sector

The Nigerian Communications Satellite (NIGCOMSAT) Limited has announced a significant 35% expansion of the country’s digital broadcast subsector, achieving 75% utilization within two years. This growth marks a major milestone in Nigeria’s digital transformation journey.

The Managing Director of NIGCOMSAT, Mrs. Jane Egerton-Idehen, disclosed this achievement during a strategic retreat in Abuja themed, ‘Aligning for the Future: Innovation, Collaboration, and Sustainable Growth.’ She stated that the theme reflects the organization’s commitment to driving Nigeria’s digital transformation and positioning itself as a leader in the global satellite industry.

According to Egerton-Idehen, a key driver of this growth is the Digital Switch Over (DSO) project, which she described as both a technical milestone and an essential national service. “This growth is a testament to the organization’s improved service delivery and stronger engagement with partners and clients,” she said.

She credited the collaborative effort with the National Broadcasting Commission (NBC) for enabling digital broadcasting penetration across the federation, cementing NIGCOMSAT’s central role in Nigeria’s digital landscape.

The achievements are projected to fuel substantial revenue growth, with targets set at three billion naira in annual revenue and eight billion naira within three years. Egerton-Idehen identified the expansion of broadband services and private sector partnerships as critical to reaching these goals.

While acknowledging challenges such as a significant debt profile and market competition, the Managing Director remained optimistic. “We must out-innovate the market, deepen partnerships, and build a culture of solution-focused, profit-driven, and people-centered excellence,” she asserted. Key initiatives to achieve this include transitioning to software-defined satellites and launching the NIGCOMSAT Accelerator for the Space Ecosystem.

Supporting this vision, the Chief Executive Officer of Data Science Nigeria, Mr. Olubayo Adekanbi, highlighted the transformative potential of a satellite-based economy. He explained that satellite technology can revolutionize sectors like agriculture, health, and education by bridging the digital divide and providing internet access to remote areas.

Echoing the organization’s expanded capabilities, the Senior Manager of Broadcasting, Mr. Quadri Yunusa, confirmed that NIGCOMSAT’s satellite coverage now reaches over 22 African countries and extends into Europe and Asia. He noted that with over 100 TV channels on its platform and plans to increase this to 90 channels specifically for the DSO program, the organization is making significant strides in promoting digital inclusiveness. He called for government support to help rural communities access these vital services.

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