When Globacom entered Nigeria’s telecoms market in August 2003, mobile communication was a luxury, with SIM cards costing the equivalent of ₦300,000 at today’s exchange rate. Its disruptive debut transformed what was once inaccessible into an everyday necessity, pioneering affordability and accessibility at scale.
From the outset, Glo challenged industry orthodoxy with the bold introduction of per-second billing, an innovation that forced competitors to rethink their pricing models and drew millions of Nigerians into the digital fold. This move not only democratized mobile access across socioeconomic boundaries but also set the tone for Glo’s enduring legacy as a game-changer.
Over the past 22 years, Globacom has gone beyond connecting calls to building Nigeria’s digital backbone. Its expansive fibre optic network spans cities, towns, and underserved rural communities, while the Glo-1 submarine cable, Africa’s first privately owned undersea system linking West Africa to Europe, continues to power broadband growth and digital transformation across the region.
With a consistent focus on affordability, Glo rolled out innovative voice and data packages tailored to Nigerian realities, while also leading the way in value-added services. From MMS and mobile internet to mobile banking, BlackBerry support, vehicle tracking, and cloud solutions, the company evolved into a full-scale digital solutions provider.
Globacom’s impact has extended well beyond telecommunications. The brand has championed Nigerian sports, arts, education, and entertainment, showcasing local talent and contributing to cultural identity. This dual role, as both an industry innovator and social catalyst, has cemented its place in the fabric of national life.
Founded by business mogul Mike Adenuga Jr., with strong leadership support from Executive Vice Chairman Bella Disu, Globacom has consistently pursued its founding vision of affordable communication for all. Disu’s influence has been pivotal, particularly in projects like the Glo-1 cable and the company’s diversification into new business areas.
Today, with more than 60 million subscribers, Globacom stands as Nigeria’s second-largest network operator. Its story is one of resilience, innovation, and empowerment, an unbroken drive that continues to shape Nigeria’s digital economy.
As Glo marks its 22nd anniversary, the company reiterates its commitment to expanding access, driving next-generation technologies, and empowering communities through purpose-driven connectivity. From breaking affordability barriers to shaping Africa’s digital future, the legacy of Globacom remains a powerful reminder that bold vision can change the course of a nation’s history.
Read Also: Globacom CEO Ahmad Farroukh Resigns After Just One Month in Office
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